Online
VGI Digital Lab is a digital marketing product and agency services. We help you find, connect with, and convert your most valuable customers.
DATA – DRIVEN PERFORMANCE
Agency Services
DATA
TARGETING
MEDIA
PLANNING
ARTWORK
ADAPTATION
OPTIMIZATION
& REPORTING
DATA NETWORK
CORE COMPETENCY
DEMOGRAPHIC
Income
Location
Purchasing Power
(low, mid, high)
OWNERSHIP
Vehicle Type
– Automobile
– Motorbike
– Truck
SME Owner
INTENTION
Financial
– Credit Card
– Loan
– Insurance
– Fund Investment
BEHAVIOUR
Categories of Purchase
– Mom & Kids
– Beauty
– Food & Beverage
– Fashion
– Logistics
– Electronic devices
Transportation Behaviour
– BTS
– Boat
– Bus
CHINA SOLUTIONS
VGI and iClick Interactive come together to form a strategic joint venture, “V-Click Technology”
…to unlock the broad opportunities of lucrative market of China traveler’s market
CORE COMPETENCY
DATA
Gain valuable insights and drive business results with our powerful big data solutions, reaching 930+ Mn China Internet User
PREMIUM PLACEMENT
Grasp online audience in the right moment online with our trustworthy media partner across multifaceted platforms
PROVEN PERFORMANCE
Better reach brand’s business results with our data-driven targeting solutions and reliable media platform
BRAND EXPERIENCE
Beauty
Beauty
VGI AUDIENCE
- Mid-High Income (BTS Riders)
- Beauty Product Transaction
- Cosmetic Transaction
- Chinese Tourist
TOP PERFORMANCES
From market entrant to 3rd rank within 3 months
20% Coupon Conversion
(5% on Normal audience)
11% Complete registration rate
(2% on geofencing, 3% on lookalike)
- VGI Data Performance shown is the top representative performance from our clients.
- Past performance is not guarantee of any future campaign performance
Food
& Beverages
Food
& Beverages
VGI AUDIENCE
- F&B lovers
- Beverage lovers
- Quick Service Restaurant Purchasers
- Family Oriented Transaction (BTS Riders)
TOP PERFORMANCES
6% total Offline sales uplift
(9% at store near BTS)
38% Cheaper Cost per Purchases
(compared industry benchmark)
- VGI Data Performance shown is the top representative performance from our clients.
- Past performance is not guarantee of any future campaign performance
E-Commerce
E-Commerce
VGI AUDIENCE
- Online Shopping Transaction
- Deal Lover Transaction
- Rabbit Members
- Deal Lovers
- Mom&Baby Product Purchasers
TOP PERFORMANCES
7% Ad Recall Lift
(3% from FB interest)
46% email open rate
2,200% ROAS
8% Add-to-cart Conversion
(1% on FB Baby Interest)
- VGI Data Performance shown is the top representative performance from our clients.
- Past performance is not guarantee of any future campaign performance
